Bumper stickers are unquestionably the most popular category of stickers that is used for endorsing personal and professional messages. The conventional media of advertising include posters, streamers and flyers. From the beginning posters and streamers are considered an efficient marketing tool that can get your business noticed across the board. However, with the altering trends in advertising strategies, a lot many facets and modes have been added to the “Well-thought out” marketing media campaign. We are living in an era of evolution and innovation. People pay more attention to newer trends and things, keeping this in view the advertisers are efficiently using custom bumper stickers for floating business ideas and introducing new products.
Posters, steamer or flyers usually have long exaggerated points about brand/services. A terse and catchy message is likely to grab more attention than lengthy and tedious details. Bumper stickers are laudable for their striking impact. They carry concise and pertinent information which is easy to grasp as compared to streamers or flyers. Moreover, being pasted on the vehicles stickers are easy to view. A car whipping past you with flashy bumper stickers is likely to get noticed as compared to a streamer on a pole that you’ll ignore while walking or driving. You can miss out reading a flyer that someone hands you over but eye catchy content and images on the bumper stickers are hard to ignore.
Using typical business copywriting might be a prerequisite for posters, streamers and flyers but you don’t have to use typical professional tone for bumper stickers. In fact, humorous bumper stickers can be used for business purposes as well. You can have your witty tagline printed on the bumper stickers. This would entice the target market into checking out your products.
Another perk that bumper stickers offer is the brand recall. As you contact details like web address and phone numbers are easily noticeable on the stickers, people remember your business and find you through web. For online stores and businesses, stickers prove really prolific. Streamers, posters and flyers work for offline retail stores but they can’t possibly be as effectual for the online ones.
Bumper stickers, posters, streamers and flyers all are impelling media of brand/product promotion but they should be used shrewdly. It is not necessary that if flyers are working for one business they are equally good for the other one.
